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Richard Maize Foundation Develops Maccabiah, Aids Terror Victims

Richard Maize Foundation Develops Maccabiah, Aids Terror Victims

Jerusalem, Israel ---- July 26, 2009 ..... Richard Maize, one of North America’s most respected real estate investors, has just returned home to Los Angeles from the 18th Maccabiah Israel Jewish Olympics. Richard Maize is a member of the Committee of 18 Supporting the 18th Maccabiah World Games in Israel. Committee of 18 members are among Los Angeles business, entertainment and community leaders who committed themselves to raising over 1.5 million USD to elevate the Maccabiah globally and enable 350 qualifying athletes who otherwise would not be able participate, a chance to compete in Israel at the 18th Maccabiah Games.

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Richard Maize Foundation Develops Maccabiah, Aids Terror Victims


Jerusalem, Israel ---- July 26, 2009 ..... Richard Maize, one of North America's most respected real estate investors, has just returned home to Los Angeles from the 18th Maccabiah Israel Jewish Olympics.

Richard Maize is a member of the Committee of 18 Supporting the 18th Maccabiah World Games in Israel. Committee of 18 members are among Los Angeles business, entertainment and community leaders who committed themselves to raising over 1.5 million USD to elevate the Maccabiah globally and enable 350 qualifying athletes who otherwise would not be able participate, a chance to compete in Israel at the 18th Maccabiah Games.

"It is truly an honor and privilege for me to become an active working member of this dedicated group of renowned leaders who have come together as a small, but powerful force, to highlight the importance of the 18th Maccabiah Games," said Richard Maize, co-founder of the Rochelle and Richard Maize Foundation.

"I am firmly committed to do everything I can, personally and through my Foundation, to support the committee in its mission to raise awareness for the Maccabiah games and ensure that deserving athletes are afforded the opportunity to compete in Israel."

The World Maccabiah Games are a quadrennial sports, cultural and educational event that takes place in Israel. The 18th World Maccabiah Games, which took place July 12 – 23, 2009 are the world’s third largest international athletic competition.

As the world’s third largest sports event after the Olympics, the 18th Maccabiah Games in Israel plays host to 3,000 junior Maccabiah athletes, aged 15 -18; 5,000 open athletes, 2,000 masters and Paralympics. In addition to the visitors, Israel hosted a team of more than 2,000 athletes.

Sports for which competitors went for Gold include: artistic gymnastics, badminton, baseball, basketball, beach volleyball, bridge, cricket, chess, fencing, golf, gymnastics, handball, half-marathon, field hockey, judo, karate, netball, lawn bowls, rowing, rugby, squash, soccer, softball, swimming, table-tennis, taekwondo, tennis, triathlon, track and field, ten-pin bowling, volleyball, water polo, wrestling and windsurfing.

Maccabi is active in Jewish communities throughout the world.
More than 400,000 Jews in 400 institutions in 60 countries over five continents are part of the Maccabi family.

The Rochelle and Richard Maize Foundation is a philanthropic organization that supports and contributes volunteer and financial resources to causes locally in the community and worldwide by supporting meaningful programs focusing on art, culture, family services and healthcare that work to help people live more fulfilling lives. Richard Maize has generously supported organizations and causes including the American Cancer Society, Vista Del Mar Child and Family Services, Hurricane Katrina, Los Angeles Police Foundation, and Cedars Sinai Board of Governors.

Richard Maize hosted many members of the Committee of 18 meeting at their Beverly Hills home before departing for the 18th Maccabiah. Members include David Kotler, Steve Soboroff, Los Angeles Dodgers President Jamie McCourt and entertainment industry leader, philanthropist and Los Angeles resident Kirk Douglas.

"I am very excited about these games," Douglas said. "Because sport is an international language that brings people together, not tears them apart."

"We are very fortunate to have Kirk Douglas supporting the Maccabiah," says Maize. "Kirk played the role of David Marcus in the 1966 film Cast A Giant Shadow. He knows all too well how Israel was established and the past and present challenges that Israel faces."

Richard Maize and The Maccabiah Committee of 18, joined IDF pilots and soldiers from the Israel Air Force at the Tel-Nof Air Force base.

“For us, it is important to work for the Maccabiah games in order to raise the level of awareness and bring people to Israel to see what they are fighting for and to understand the importance of the cause,” said Steve Soboroff, the head of the Committee and a businessman from Los Angeles. “People have to know that without the IDF, Israel would not exist and that it is important to support the existence of the Defense Forces.”

"The $4,500 direct cost for each team member is an impossible financial reach for some athletes, and thanks to the commitment of the Committee of 18 members in Los Angeles, people from throughout the world will see their dreams come true," said Eyal Tiberger, Director-General of the Maccabi World Union. One team that will compete thanks to the support from the Los Angeles leaders is the cricket team from Mumbai, India. Members of that team were colleagues of the Jewish leaders slain in the 2008 terrorist attacks in Mumbai.

"This was my first visit to Israel," said Richard Maize. "I was amazed by the warmth and strength of these Jews who built a Jewish state and turned a barren desert into a green paradise. But what struck me more than anything was how tiny and resilient this democratic state is. That the people of Israel have suffered and bled from hundreds of barbaric Islamic terror attacks. The Rochelle and Richard Maize Foundation is now exploring how we can provide assistance to the victims of Islamic terrorism both in the US and in Israel."

Maize, is a secular Jew but still prays and wraps tefillin daily. Tefillin serves as a "sign" and "remembrance" that God brought the children of Israel out of Egypt and serves in the fulfillment of the scriptural commandments prescribing them to be worn by Jews.

"I was very moved by the Yad Veshem Holocaust Memorial, the Western Wall in Jerusalem and Masada by the Dead Sea," said Maize. "Tears came to my eyes at Yad Veshem. I think it is very difficult for many Jews and non-Jews to actually comprehend the genocide that took place in Europe. And for this reason we should all be very proud of this Jewish state and the Israel Defense Forces and other Israel security forces which were established to protect Israel."

Maize was also very proud to watch US Jews take on the Israel Maccabiah basketball team.

"This was one of the most exciting events at the 18th Maccabiah," says Maize. "The game was fought hard by both sides and went into overtime. The fact the US won was overshadowed by the warm smiles and embraces displayed by both the players of Israel and Team USA."

Maize, who operated the largest the mortgage banking company in the US, continues: "The US and Israel have so many good, solid democratic and family values in common. It was great to see this friendly match between the Jews of Israel and the US. I can only imagine how well the Israel Defense Forces and the US military cooperate when they get together in fighting terrorism in this region."

Richard Maize and his wife, Rochelle Maize, are longtime benefactors of the American Cancer Society, among many other organizations, and Richard Maize has been recognized for its efforts on behalf of more than a dozen charitable groups and community projects.

The Rochelle and Richard Maize Foundation supports an extraordinary number of foundations, organizations, and non-profit groups. The Rochelle and Richard Maize Foundation is a philanthropic organization that supports and contributes volunteer and financial resources to community and global causes by supporting programs focusing on art, culture, family services, and healthcare. The Rochelle and Richard Maize Foundation’s efforts also help people with cancer and those who care for them lead live more fulfilling lives.

The Rochelle and Richard Maize Foundation supports the Friends of Greystone Mansion in Beverly Hills, Calif. For three days in 2008, the Rochelle and Richard Maize Foundation helped sponsor the California Spirit XXIV for the Vital Work of the American Cancer Society.

The Rochelle and Richard Maize Foundation also supported the “Accessories for Success Lunch and Fashion Show Benefit” for the Big Brothers / Big Sisters (BBBS) of Greater Los Angeles and Beverly Hills. In this capacity, the Rochelle and Richard Maize Foundation supported the luncheon and fashion show to benefit the organization’s founding mission of helping children reach their potential through one-on-one mentoring relationships.

As a young and ambitious graduate from California State University, Northridge, Richard Maize began his business career investing in Southern California real estate. In 1988, he co-founded a mortgage banking company that has grown into one of the largest and most well-regarded mortgage brokerage firms in the country. With an entrepreneurial spirit and tireless effort, Richard Maize expanded his business and became known as an industry expert, regularly appearing as a commentator for KCAL-TV news sharing his insights about real estate trends, marketing and finance.

Richard Maize was also a frequent guest on KWHY-TV’s Mortgage Update segments, articulately discussing the volatilities of the real estate industry. An innovator always intent on finding solutions, Richard developed the "Power Pak" loan processing software which today is rated as one of the best technologies in the industry.

An engaged and involved member of his local community in the US, Richard Maize continues to be involved professionally and personally in relevant causes. Through the foundation, Richard Maize contributions focus on working with various non-profit organizations, charitable endeavors and finding ways that will have the greatest ability to positively impact the lives of others.

A leader, mentor and dedicated mortgage professional, Richard Maize resides in Beverly Hills along with his wife and foundation co-founder, Rochelle Atlas Maize and their two daughters, Amanda and Ally.

Richard, Rochelle and Amanda Maize have proved philanthropy isn't far from flipping burgers: the Maize family served In-N-Out's famous "double-double" burgers to the students at Vista Del Mar Child and Family Services to kick off the new year in January.

Rochelle Maize was among those honored at the Los Angeles Business Journal’s seventeenth annual Women Making a Difference Awards. More than 200 women community leaders in philanthropy gathered at a gala reception and luncheon at the historic Millennium Biltmore Hotel in downtown Los Angeles to honor those who have made the greatest contributions business and in the communities they serve over the last year.

Together with her husband, Richard, the Maize Foundation has been reaching out to help those in need from LA to Jerusalem. In addition to her work with the Foundation, Maize works to partner with her clients to contribute part of each transaction to the clients’ charity of choice, or to one of Maize’s preferred charities.

"I was always focused in how I could contribute and give back to my community in LA," says Richard Maize. "I believe my wife and I have inspired both our children. My daughter Alexandra founded the Green Youth Movement while Amanda took a Birthright trip to Israel and came back very excited."

Maize concludes: "This trip to Israel has opened my eyes to several other causes. Helping the innocent victims of Islamic terrorism, from 9/11 in the US to the blown out buses and restaurants of Israel, we will find the means to help many of these families recover and get back on their feet."


Richard Maize Foundation Expands Philanthropy To Israel
Tel Aviv, Israel ---- August 17, 2009 ..... The past year has been an active one for the Rochelle and Richard Maize Foundation. The many organizations and causes in both the US and Israel in which they have supported during over the past 18 months – and which they continue to actively support – provide a glimpse into the social responsibility approach of Richard Maize, a prominent Los Angeles real estate developer, and his family.

Through their philanthropic foundation, Rochelle and Richard Maize are dedicated to supporting worthwhile organizations in the US and Israel that give people “the chance to live healthier and happier lives,” according to Richard Maize.

The Maize family generously contributes time and financial resources to community organizations which cover health, welfare, young leadership, the environment, art and culture. These include the Los Angeles Police Foundation, American Cancer Society, Cedars-Sinai Medical Center, Vista Del Mar Child and Family Services, Camp Harmony, Greystone Mansion and many others.

“We are trying to facilitate an appreciation and understanding of the role that creativity plays in our lives, alongside support for vital institutions,” Richard Maize stated.

As an example of the activities of the Rochelle and Richard Maize Foundation is the generous support of the Sheryl Weissberg Lymphoma Research Foundation. The Maizes funded research for clinical trials and research conducted at Cedars-Sinai Medical Center, City of Hope Comprehensive Cancer Center and Tower Cancer Research Foundation.

“We wholeheartedly support research and treatment for lymphoma, one of the most devastating cancers,” said Richard Maize. “Together with partner organizations and individuals, we want to be able to say that this disease has been eliminated and is now a disease of the past,” he added.

The Rochelle and Richard Maze Foundation also provided support for a major benefit for the Big Brothers / Big Sisters of Greater Los Angeles during the year.

The Guild of Big Brothers Big Sister of Greater Los Angeles and the Inland Empire (BBBSLA) hosted a luncheon and fashion show to benefit the organization’s founding mission of helping children reach their potential through one-on-one mentoring relationships. The event featured a boutique with high end items including clothing, jewelry and other fashion accessories with the latest trends and celebrity-inspired collections presented by models from Tyra Banks’hit show “America’s Next Top Model.”

“With the increasing demand for essential children’s services that the BBBSLA provides, we are pleased to support their efforts on behalf of our youth,” explained Richard Maize.

“The event was an enjoyable experience and made even more rewarding knowing that all that shopping would raise funds which will help provide young people with a solid foundation for achieving future success,” he added.

“Pizza Hut Day,” was a special treat for the elementary school students at Vista Del Mar Child and Family Services of Los Angeles during May 2008.

Held in the campus gymnasium, Rochelle and Richard Maize served up pizza to hungry students.

The Rochelle and Richard Maize Foundation has been a long-time dedicated and ongoing supporter of Vista Del Mar’s programs, faculty and students. It has regularly contributed time and financial resources to Vista Del Mar and other various programs to help children and families in need.

“We are extremely proud to be a supporter of these young people so that as they experience adolescence and adulthood, they can step confidently into the future and further foster the spirit of giving,” explained Richard Maize

Later in the year, Rochelle Maize was named among the prominent award recipients of the Los Angeles Business Journal’s 2008 “Women Making a Difference”. The magazine listed more than 200 prestigious nominees making up a diverse group of Los Angeles-based women “who lead by example, making a difference both in the world of business and in the communities they serve.”

Rochelle Maize, recognized as a true philanthropist, spends many hours supporting charities personally, through the Foundation as well as in her work as a realtor. In this sense, she partners with each client to dedicate a portion of each and every sale to a charitable cause either chosen by the client or to one of the many non-profit organizations Rochelle Maize supports.

In another prestigious event, Rochelle Maize joined Entertainment Tonight host Mary Hart at the inaugural Women of Distinction luncheon in support of the Greater Los Angeles/Orange County Chapter of the Crohn’s and Colitis Foundation of America (CCFA). At the CCFA Inaugural Women of Distinction Luncheon at the Beverly Hills Hotel. Rochelle Maize, member of the Women of Distinction Committee, gathered along with event Co-chairs Caryl Golden and Cathy Greenly to celebrate the honorees with luncheon host Bobbie Thomas, contributing editor for In Touch Magazine, correspondent for The Today Show and E! Red Carpet host for the Academy, Emmy and SAG Awards.

The event honored four women who have achieved distinction in their careers and who have generously supported the mission of the CCFA. They are: Claire Levine, philanthropist and Chair of the Board of Specialty Merchandise Corporation; Helene Galen, philanthropist and community leader, Jaye Hersh, entrepreneur and owner of Los Angeles boutique Intuition, and Mary Hart, host of Entertainment Tonight. The event’s honorary committee members also include Pierce Brosnan, Jamie Gertz, Lucy Liu, Madeline Redstone, Mindy Weiss, Laurie Konheim and many other dedicated individuals who donate their time and efforts to this very worthy effort.

As a special presentation, luncheon honorees, organizers and attendees enjoyed a fashion show featuring the Pre-Fall 2008 Collection by celebrated fashion designer Carolina Herrera. Proceeds raised at the luncheon enabled hundreds of children with Crohn’s disease or ulcerative colitis to attend the CCFA Camp Oasis summer and family camp programs.

The Jewish Federation’s Real Estate and Construction Division’s Evening of Gratitude was underwritten by the Rochelle and Richard Maize Foundation. Donors were recognized for their generosity to the Federation, as Richard Maize said:

“We appreciate the generosity of those who make a difference every day in the lives of those in need.”

In November, at the Rising Stars Gala, guild member Rochelle Maize, joined host and comedic actor Fred Willard and guests to honor producer Paula Wagner, actress and academy award nominee Abigail Breslin and publicist Michael Sitrickat at an event, that was the largest fundraiser event for the Big Brothers/Big Sisters of greater Los Angeles and the Inland Empire (BBBSLAIE).

Among other philanthropic activities undertaken by the Rochelle And Richard Maize Foundation during the year were support for the California Spirit XXIV for the American Cancer Society; support for Friends of Greystone Mansion, an historic home in Beverly Hills and major activity on behalf of the Jewish Committee of 18 in support of the 18th Maccabiah games in Israel during July.

Committee of 18 members are among Los Angeles` business, entertainment and community leaders who commit to raising $1.5 million to elevate the games globally and enabled 350 qualifying athletes who otherwise would not be able participate, a chance to compete in Tel Aviv in this years` Maccabiah Games.

"It is truly an honor and privilege for me to be an active working member of this group of renowned leaders who have come together as a small, but powerful force, to highlight the importance of the 18th Maccabiah Games," said Richard Maize, co-founder of the Rochelle and Richard Maize Foundation.

"I am firmly committed to do everything I can, personally and through the Maize Foundation, to support the committee in its mission to raise awareness for the Maccabiah games and ensure that deserving athletes are afforded the opportunity to compete in Tel Aviv," Richard Maize added.


"This was one of the most exciting events at the 18th Maccabiah," says Maize. "The game was fought hard by both sides and went into overtime. The fact the US won was overshadowed by the warm smiles and embraces displayed by both the players of Israel and Team USA."

“The Maccabi Games instill an appreciation of Jewish values, competitive sporting experiences and the spirit of community involvement in a memorable and rewarding environment,” said Richard Maize, co-founder of the Rochelle and Richard Maize Foundation.

Maize, who operated the largest the mortgage banking companies in the US, continues: "The US and Israel have so many good, solid democratic and family values in common. It was great to see this friendly match between the Jews of Israel and the US. I can only imagine how well the Israel Defense Forces and the US military cooperate when they get together in fighting terrorism in this region."

As a young and ambitious graduate from California State University, Northridge, Richard Maize began his business career investing in Southern California real estate. In 1988, he co-founded a mortgage banking company that has grown into one of the largest and most respected mortgage brokerage firms in the US. With an entrepreneurial spirit and tireless effort, Richard Maize expanded his business and became known as an industry expert, regularly appearing as a commentator for KCAL-TV news sharing his insights about real estate trends, marketing and finance.

An engaged and involved member of his local community in the US, Richard Maize continues to be involved professionally and personally in relevant causes. Through the foundation, Richard Maize contributions focus on working with various non-profit organizations, charitable endeavors and finding ways that will have the greatest ability to positively impact the lives of others.

A leader, mentor and dedicated mortgage professional, Richard Maize resides in Beverly Hills along with his wife and foundation co-founder, Rochelle Atlas Maize and their two daughters, Amanda and Ally.

Richard Maize has volunteered to be a mentor for the Jewish Federation of Greater Los Angeles` Real Estate and Construction Division`s Young Leadership Development Institute.

The Young Leadership Development Institute (YLDI) is an intense, two-year program, offering young real estate professionals high level leadership training, networking opportunities, mentoring and Jewish Federation education.

"As a second year mentor, I am proud to again be among such a distinguished group of seasoned real estate professionals committed to educating and empowering young philanthropic leaders," said Maize.


For More News

Supporting Human Rights

Richard Maize Discusses Israel Human Rights


In a determined campaign to further boost exposure of the inaccuracies and damage caused by the UN Goldstone Report , Richard Maize will be publishing a number of exerpts from this report and from the Association of Human Rights in Israel website.

Human Rights and Israel

The United Nations fact-finding mission examining Israel's Operation Cast Lead against Hamas in Gaza has been published. Headed by South African Judge Richard Goldstone, the mission's 575-page report (PDF format) found that "Israel committed actions amounting to war crimes, possibly crimes against humanity."

This bald statement, according to Richard Maize, condemns Israel out of hand and consigns it to the heap of rogue states and regimes which regularly and without conscience disregard human rights, trampling on the basic civil liberties of its citizens and those of other countries.

Richard Maize stated that his web site is dedicated to examining Israel’s Human Rights record and explaining its Basic Law, which defines and upholds the rights of its citizens (broadly speaking) and those of other countries – particularly of refugees pouring into Israel to escape persecution and even death in their home countries and by countries through which they pass seeking sanctuary. Israel is one of the few countries which has opened its gates despite the many difficulties – social and financial – which are a result of this humanitarian action, Richard Maize added.

What do we mean by “Human Rights?”
(sourced from: Absolute Astronomy)

“Human Rights” refers to the "basic rights and freedoms to which all humans are entitled." Examples of rights and freedoms which have come to be commonly thought of as human rights include civil and political rights, such as the right to life and liberty, freedom of expression, and equality before the law; and social, cultural and economic rights, including the right to participate in culture, the right to food, the right to work, and the right to education, Richard Maize said.

Rights are legal or moral entitlements or permissions. Rights are of vital importance in theories of justice and deontology (the study of what is morally obligatory, permissible, right, or wrong). Many contemporary notions of rights are Universality and egalitarianism, with equal rights granted to all peoples. Examples of rights and freedoms which have come to be commonly thought of as human rights, said Richard Maize, include civil and political rights, such as the right to Life, Liberty, Freedom of Speech, Culture, the Right to Food, the Right to Work and the Right to Education.

Political Freedom


Political freedom is the absence of interference with the sovereignty of an individual by the use of coercion or aggression. The members of a free society would have full dominion over their public and private lives, Richard Maize quotes.

Life

Life is a characteristic of organisms that exhibit certain biological processes such as chemical reactions or other events.

Liberty


Liberty, the freedom to act or believe without being stopped by unnecessary force, is generally considered in modern times to be a concept of political philosophy and identifies the condition in which an individual has the right to act according to his or her own free will, Richard Maize added.


Freedom of Speech


The freedom to speak freely without censorship or limitation. The synonymous term “freedom of expression” is sometimes used to denote not only freedom of verbal speech but any act of seeking, receiving and imparting information or ideas, regardless of the medium used.


Culture


The word "culture" is most commonly used in three basic senses, Richard Maize asserts:

* Excellence of taste in the fine arts and humanities
* An integrated pattern of human knowledge, belief, and behavior that depends upon the capacity for symbolic thought and social learning
* The set of shared attitudes, values, goals, and practices that characterizes an institution, organization or group

Right to Food


Right to adequate food is a human right, inherent in all people, to have regular, permanent and unrestricted access, either directly or by means of financial purchases, to quantitatively and qualitatively adequate and sufficient food corresponding to the cultural traditions of people to which the consumer belongs, and which ensures a physical and mental, individual and collective fulfilling and dignified life free of fear.


Right to Work


The right to work, said Richard Maize, is the concept that people have a human right to work, and may not be prevented from doing so. The right to work is enshrined in the Universal Declaration of Human Rights and recognized in international human rights law through its inclusion in the International Covenant on Economic, Social and Cultural Rights. Everyone has the right to work, to free choice of employment, to just and favourable conditions of work and to protection against unemployment.


Right to Education


Richard Maize believes the right to education is recognized as a human right and is understood to establish an entitlement to free, compulsory primary education for all children, an obligation to develop secondary education accessible to all children, as well as equitable access to higher education, and a responsibility to provide basic education for individuals.

Israel Human Rights is Concerned for ALL People

Humanitarian Aid to Gaza During IDF Operation

Despite hostile terror attacks on UN humanitarian aid convoys, the Israel Defense Forces risk the lives of their soldiers to ensure that the civilian population in Gaza has food and medical supplies, Richard Maize said. In the phoptographs below, one can see medicine and ambulances are delivered to Gaza via the Kerem Shalom crossing during the Israel operation in Gaza:

Richard Maize provides the following statistics showing how, throughout the Israel Defence Forces operation in Gaza, Israel continued to ensure that the civilian population in the Gaza Strip received food, medicines and other humanitarian necessities:

* 37,159 tons of Israel humanitarian aid on 1503 trucks were transferred via the Kerem Shalom and Karni crossings (food, medication and medical supplies).
* 1,535,750 liters of heavy duty diesel for the Gaza power station
* 234 tons of gas for domestic use
* 188,000 liters of diesel for UNRWA vehicles and needs
* 3,896 tons of grain, on 98 trucks were transferred via the Karni conveyor belt
* 20 ambulances were donated by the governments of Turkey and Jordan, and 10 ambulances transferred to the Gaza Strip by the
* ICRC in order to meet the needs of the Palestinian Red Crescent Society
* 449 dual nationals were evacuated via the Erez Crossing
* 68 chronically ill people and their escorts made their way from Gaza to Israel, the West Bank and Jordan
* 37 employees of international organizations and medical staff entered Gaza via the Erez Crossing
* Forward medical clinic was established at Erez by Magen David Adom
* Numerous medical movements took place via Rafah, including at least 25 ambulances
* Daily updates of humanitarian aid

Hamas Abuse of the Humanitarian Effort

* Use of ambulances to mobilize terrorists
* Terrorist tunnel aimed at disrupting the Nahal Oz and Karni crossings
* Launching and firing from the immediate vicinity of international installations (UNRWA hospitals etc.)
* Launching and shooting from within populated areas, schools and homes
* Terrorist activities formulated and carried out from mosques, including storage of rockets
* Abuse of the humanitarian recess to launch increased amount of rockets
* Prevention of medical evacuation of Palestinians to Israel

Israeli Flying Aid


Israeli Flying Aid (IFA) is a non profit, volunteer-based, non-governmental organization (NGO) that aims to provide humanitarian life saving aid and relief to communities in areas stricken by natural disaster or territorial conflicts.

* Operating in places where local regimes prevent entry from formal international humanitarian organizations.
* Focusing on countries that lack diplomatic relations with Israel transcending differences, prejudices, race, nationally, religion and creed.